There are millions of websites with the endings “.com” and “.co.uk” in the US and the UK. Whether it’s for a small family business, huge corporation, local sports club or a private individual, anyone can create a website and share information with the whole world. An important consideration is a site’s web design – that is, what a visitor to the site sees on their screen. A lot has changed in terms of web design in the almost 25 years that the Internet has existed. While websites in the 1990s were overloaded with animated GIFs or with text-only pages without any kind of web design inspiration, visitors today expect a certain standard of design that’s visually appealing. Every year, web designers come up with website trends for the current or forthcoming year. In this article, we’ve compiled the seven most interesting examples of web design inspiration that have been used thus far in 2015. Remember that most sites may use several of these web design trends.
Web design inspiration for your site:
Minimalist design – Less is more
If you’ve already tried out some web design, then you’ve probably come across minimalist design. We couldn’t leave it out of our list.
The features that distinguish minimalist design from other design types is the use of black, white or gray tones rather than bright colors and the lack of large areas of color. When color is used, it’s mostly for an eye-catching graphic. Pale, unobtrusive colors are also used.
Screenshot: magazine.magix.com (https://www.volkshotel.nl/en/)
Flat design – 2D is in!
This is clearly the case with websites, where it’s more and more common to see pages in flat design. Flat design pages stand out with their two-dimensional, colorful geometric shapes.
Microsoft has used this design for their new logo – it’s a use of two-dimensional form that leave a lingering impression. Flat design can be used in the same way for websites. Colorful 2D items can be used to create first-class results and a website that stays in the visitor’s memory. It’s simple, yet brilliant!
Screenshot: magazine.magix.com (http://www.blocklevel.nl/)
Origami design – Results in just a few steps
Origami design is a variation of flat design that can also be used to make a website that looks great. Graphically, it’s inspired by Origami, the Japanese art of paper folding. An image is composed from lots of triangles and squares. Even where geometric shapes that seem like parts of a collage are used, this is also described as origami design, especially when the shapes have a paper-like appearance. This design style is unobtrusive, yet appealing.
Screenshot: magazine.magix.com (http://toriseye.quodis.com/)
Long scrolling – Never-ending content
Long scrolling is not directly related to webpage design, but is more of a trend for actual websites. A website of this kind can be scrolled through without coming to the end of the page (or until no articles, products or images are left to be shown). This method is particularly effective for an image website or an online shop, and it also lends itself to blogs or news websites.
Screenshot: magazine.magix.com (http://www.9gag.com/)
Storytelling – Tells a story!
The name is self-explanatory – a visitor to the website is told a story. Almost anything can be told in the form of a story. It’s a way of bringing the visitor closer to your product or explaining the production process to them. A great example of storytelling can be seen here:
Screenshot: magazine.magix.com (http://www.sony.com/be-moved/)
One-pager – A single page with all the information
As its name implies, a one-pager is a website that contains all the relevant website without the need to click on further pages. Websites like this are often combined with other types of web design inspiration.
Screenshot: magazine.magix.com (http://www.forbetter.coffee/)
Fullscreen background – A picture can say more than a thousand words
Here too, the name says it all: The visitor is presented with a fullscreen image or video directly on the homepage. In most cases, websites use unobtrusive images such as landscapes in soft colors that won’t overpower visitors. Videos also should avoid too much stimulation. Instead, it’s best to use non-bold colors and smooth movements, so that vistors won’t feel overloaded with information.
Screenshot: magazine.magix.com (http://www.lifeofpimovie.com/)
This is how not to design:
Of course, there are also websites that are loaded with GIFs and are basically information overload. Ling is one of these: It’s a website that any fan of trash or Internet nostalgia will love, but shouldn’t be used as a source of web design inspiration.
Screenshot: magazine.magix.com (http://www.lingscars.com/)